Available with either a 212 Hp 2.0-liter turbocharged 4-cylinder or a 306 Hp 3.8-liter V6 engine, Hyundai’s affordable rear-wheel-drive coupe was officially revealed today at the New York Auto Show (see pics and details here). According to Hyundai, the Couple will arrive in North American dealerships in the spring of 2009. Now here’s a phrase we haven’t heard for a while; hopefully, Hyundai will also consider bringing the Genesis Coupe to 
We can’t say that we’re big football fans but if anything else, we’re definitely going to check out the halftime ads. Hyundai on its behalf will air two 30-second spots during the third and fourth quarters of the Super Bowl game that will broadcast in Sunday, February 3, 2008. Hyundai's purchase of the two spots during marks the Korean company's first Super Bowl advertising effort since 1989 and they have every reason to since they will be promoting one of their most ambitious projects, the mid-size , RWD luxury sedan, Genesis. Both TV spots aim directly towards the BMW and Mercedes-Benz, referring to the Genesis as capable as a 7-Series but priced as a 3-Series. -Check out both videos after the jump
Using the Mercedes E-Class, BMW 5-series and Lexus GS as the engineering (and design…) benchmarks for their luxury sedan program, Hyundai created their first rear-wheel-drive sedan that will initially be available only in the N. American and Asian markets. The Genesis is offered with a choice of three engine units, a 3.3-liter V6, 3.8-liter V6 and the brand new 4.6-liter Tau V8, with prices starting in the US under $30,000. Click here for details and the high-res images or follow the jump to check out the video that includes driving footage. -Continued
The production version of Hyundai’s Genesis luxury sedan was officially unveiled this week at the carmaker’s research and development centre in According to Hyundai the Veloster, who’s name is a compound of velocity and roadster, has been designed to cater to the tastes of the Y-generation. “With Veloster, we wanted to try something really different. We’re keenly aware that we need radically new products for the Y-generation, the first-time twenties something buyer,” said Oh Suk-Geun, Hyundai’s vice president of design. -Continued: Click “Read More…” below
SPECS: Hyundai Veloster HND-3
Length - 4,100 mm
Width - 1,790 mm
Height - 1,450 mm
Wheelbase - 2,600 mm
Tires - 245/35 R 20
Powertrain - FWD 2.0-liter DOHC Theta inline 4-cylinder
Gearbox - 5-speed automatic
PRESS RELEASE: Hyundai Unveils QarmaQ
-Sporty Crossover Coupé makes debut in
-Elastic Front safety system reduces pedestrian injury-
-Eco-focused technologies lower weight, fuel consumption and CO2-
At the Geneva International Motor Show today, Hyundai Motor Co. and GE Plastics presented QarmaQ, a first in the Crossover Coupe segment. The QarmaQ is Hyundai's Advanced Technology Demonstration Vehicle (ATDV) that showcases over 30 different environmentally progressive technologies led by the innovative “Elastic Front™”, an innovative solution that can help reduce the risk of severe injuries in Crossover Utility Vehicles (CUV) pedestrian collisions.
Designed at Hyundai Motor Europe's Design and
“At Hyundai, we believe in innovation for humanity, and QarmaQ demonstrates our commitment to safety innovation and our determination to bring more environmentally responsible technologies to the market,” said Dr. Kwon Moon-Shik, Hyundai Motor's vice president of advanced technology. “We chose to partner with GE Plastics because of their commitment to the environment and their wide range of innovative materials and technical capabilities. Technologies from QarmaQ will provide Hyundai owners with a safer, more environmentally responsible car and a better driving experience.”
The QarmaQ is lighter, stronger and more economical than any current production CUV in its class. It also offers significant recycling advantages both in construction and eventual disassembly. In short, it is a viable and realistic glimpse of the future potential of personal automotive transport.
Pedestrian Safety
The issue of pedestrian safety is a growing one. In the EU, one-fifth of all traffic fatalities – 7,000 people per year – are pedestrians hit by a vehicle. In densely populated
A totally relevant concept
The Hyundai QarmaQ concept car is the result of the fusion of exceptional expertise and engineering foresight from Hyundai and GE Plastics. More than a design concept, QarmaQ illustrates that environmentally responsible solutions can be elegantly incorporated to enhance safety, design and performance.
"GE Plastics is committed to developing greener, lighter and aesthetically pleasing solutions to support our customers in creating vehicles with reduced environmental impact," said Gregory A. Adams, vice president and general manager, GE Plastics – Automotive. "We are delighted to have collaborated with Hyundai and we believe that working together we helped them develop an exciting new CUV that demonstrates greater environmental responsibility as well as improved safety, dramatic design, and high performance."
Firmly positioned as a crossover Coupe/CUV, the QarmaQ derives its name from traditional Inuit dwellings, constructed from earth, whalebone and animal skins. Like them, QarmaQ challenges conventional ideas on construction methods and materials. Also in common with the original structures, it boasts unusual strength, resilience and protection.
By combining leading edge design, advanced engineering techniques and the benefits of GE materials technology, QarmaQ demonstrates the ability to meet necessary, but problematic areas of legislation dealing with pedestrian safety and eco-responsibility.
The choice of a crossover coupe/CUV format for QarmaQ underlines the commitment of Hyundai to design innovation in this market sector. With
This 2+2 vehicle targets the important empty next baby boomers demographic, who are rediscovering a new-found freedom while remaining the wealthiest demographic in history. Today, this key group of consumers is beginning to spend their nest egg and enjoy the fruits of their labour, not on material possessions, but on experiences. The QarmaQ soulfully blends the driving experience of a Coupe with the ability to manage multi-terrain driving of a CUV, providing empty nesters with effortless access to their outdoor playground.
Design: Freedom of shape
As a joint project with GE Plastics, QarmaQ endowed designers with greater expressive freedom to create complex three-dimensional shapes that could not have been achieved with conventional production methods and materials such as metal and glass.
"The powerful profile and stance of the design incorporates dynamic, sculptural qualities and elegant sportiness on one hand, with smooth refined surfaces on the other," said Thomas Bürkle, chief designer, Hyundai Motor Europe. "Moreover, the various properties of the GE materials allowed more freedom in meeting or even exceeding safety requirements. The result is a uniquely balanced and harmonic design both inside and out," he added.
Departing from conventional car design that combines a lower body and a glass cabin on top, QarmaQ blazes a new trail with panoramic wrap-around glazing area using GE’s Lexan™ polycarbonate resin. This part sits between the two pronounced “muscles” above the front and rear wheels. The C-shaped side window enables innovative helicopter-like downward visibility and is a key design feature demonstrating the new glazing technology.
Exterior: Fluidity of line
Connected by unique glazed surfaces, the exterior design relates strongly to, and interacts effortlessly with the interior. The unique division between the solid bodywork and transparent glazed areas creates a new perspective, whether viewed from inside or from the pedestrian standpoint.
The exterior contours and fluidity of line have been refined to give an immediate impression of movement frozen in motion. This aesthetic is mirrored in the interior, so that the fusion and merging of the perceptual boundaries between inside and out delivers a feeling of integration and synchronization to the overall appearance.
Although QarmaQ does not have a high waistline or small window area (conventional methods to convey a feeling of protection), the exterior design still communicates a commanding presence and a feeling of protection to the occupants.
”The QarmaQ’s exterior design communicates a commanding presence and a feeling of protection to the occupants,” said Robert Butterfield, global market director, GE Plastics. “ The twin domes on the sunroof, facilitated by the new glazing technology, increases the inner space for the rear passengers and creates a unique design feature.” The wrap-around windscreen, in combination with the elongated bonnet delivers dramatic, almost classic, proportions and gives the car a unique sporty feeling. Finally, the contrast of the strong dark coloured areas to the lighter tonal areas emphasizes QarmaQ’s off-road DNA.
Interior
In response to shrinking family sizes and emergent customer preferences, QarmaQ is specifically designed to carry four people in above average comfort. The extensive use of new materials and techniques has resulted in a more fluid, more unified interior, by allowing seamless integration of otherwise intrusive elements.
As the sporting exterior proportions suggest, QarmaQ is primarily a driver’s car. Within its unique interior architecture the cockpit is isolated in an active, yet protective pod structure. This helps promote a sensorial and highly self-indulgent driving experience.
One of the main aims of the interior design was to develop a practical and interactive space, which wraps around the occupants. The driver-oriented cockpit, which combines functionality with organic sculpted shapes, creates an attractive, fun-to-drive atmosphere. This is further underlined by:
• Inclusion of smooth surfaces embedded with discrete or hidden touch activated sensors
• “Floating” elements pulsating and glowing with tinted ambient lighting
The interior is brought alive by a variety of technologies, effects and surfaces, including:
• Thoughtful ambient LED lighting by Lumination, LLC glows through ceramic components
• Silicone applied next to leather, to give a pleasing tactile and visual experience
The colour harmony of the interior has been designed to enhance the feeling of serenity and spaciousness, which in turn relates directly to the high level of comfort enjoyed by the passengers. The mixed effects, textures and colours add sophistication to the dynamic forms and strong presence of the car. Functional elements made from aluminium emphasise the more technical aspects, contrasting with and highlighting the softness of the interior materials.
New materials, new directions in comfort and safety
Current composite technology is usually thought too expensive and too difficult to fabricate to be of use anywhere but the aerospace and motor racing industries. The QarmaQ is physical proof that this need not be so.
The wrap-around GE Lexan™ windscreen and extensive use of GE polycarbonate glazing materials provides a weight saving of up to 50 percent in relation to glass, while simultaneously allowing more adventurous shapes than flat glass. The glazing features a unique technology from Exatec™ which deposits a thin protective layer of glass on the Lexan™ to add protection from scratching and the effects of weathering.
The QarmaQ also introduces new curved and moving side glazing in Lexan. As well as allowing such advanced applications, the impact resistance and other properties of this material also helps increase both occupant and pedestrian safety.
Exatec™ infrared coatings on the whole transparent areas reflect heat, helping cool the interior and reducing the power demands upon the infrared regulated air conditioning. Lighting is achieved by incorporating mood illumination into the actual material, delivering a unique interior ambience. The material also facilitates a perfectly flat, fully integrated fractal radio antenna within the roof structure.
Among other milestones in the construction of QarmaQ, the front wings were designed from the beginning to be one very large single injection moulded component. Together with the deformable bonnet and precise bumper mouldings, these also form a major addition to pedestrian impact safety. The sophistication of the material and manufacturing technique also played a major part in the ability to fully encapsulate the complex headlight shape into the whole frontal styling.
At the other end, the tailgate breaks new ground by bonding different materials, including the glazing and rear light assemblies, to create a one-piece component structure. This increases the integral strength, while at the same time simplifying vehicle assembly and reducing weight.
Another major safety advance is the use of sensors to detect vehicle presence in the blind spots of the rear view mirrors when pulling out or overtaking, and audio-visually alert the driver.
Euro5 diesel engine
The QarmaQ's 2-liter diesel engine is fully compliant with EURO5 emission regulations. It features the very latest technologies such as high pressure fuel injection and fine fuel spray atomization for higher torque and better power output. Regulated emissions such as CO, THC, NOx and PM, were reduced drastically while a Catalyzed Particulate Filter system, CPF, is capable of cleaning about 90 percent of the particulate matter from the diesel emissions. Furthermore, by switching the position of CPF from the under-floor area to a location more closely coupled to the exhaust manifold, it was possible to minimize the catalytic light-off time and to enhance the naturally regenerative characteristics of the CPF.
A greener future
Thanks to extensive use of advanced materials, QarmaQ is 60 kg lighter than a comparable vehicle made with traditional materials.
GreenOrder, an environmental strategy firm based in New York, N.Y. that audited QarmaQ estimated that the 60 kg. that have been taken out of the QarmaQ, means the vehicle would require about 80 fewer litres of diesel per year, and would cut annual greenhouse gas emissions by more than 200 kg. Furthermore, if every new vehicle registered in the European Union (EU-15) in 2006 had reduced fuel consumption by the same amount, the result would have been an annual savings of more than 7.4 million barrels of diesel fuel -- or enough to sustain the European Union (EU-15) diesel demand for three days.
As a result, the greenhouse gas savings would equal approximately 3.1 million metric tons of carbon dioxide. According to Joseph Malcoun, an Associate with GreenOrder, cutting edge material technologies are expected to make a major contribution to increasing the fuel economy of tomorrow’s passenger vehicles. “As consumer demand for more fuel efficient vehicles continues to grow, we expect the use of advanced materials to play an increasing role in reducing the greenhouse gas footprint of the cars we drive.”
HPPC composites for horizontal body panels significantly reduce part weight - up to 50 percent per part - while maintaining strength equal to that of steel. This lighter-weight cladding contributes to better fuel efficiency and improved power-to-weight ratio for drivers and its energy absorbing qualities are harnessed to create the Elastic Front™ safety system.
The QarmaQ's body panels use an environmental responsible plastic, Xenoy iQ™ and Valox iQ developed as part of GEs ecomagination™ initiative to address three critical environmental concerns: conserving energy, lowering greenhouse gas emissions, and up-cycling or re-using materials such as PET plastic bottles. The QarmaQ re -uses approximately 900 PET bottles that would otherwise become landfill.
Another environmentally progressive aspect of QarmaQ’s design is the use of GE paint replacement technologies, including Visualfx™ resins with Lexan™ films, to replace painting operations that can release toxic and greenhouse gases.
To eliminate dependency on PVC in the wiring, GE’s Noryl resin technology was used for wire and cable coating. Replacing PVC, these ultra-thin coatings can reduce cable weight by up to 25 percent.
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PRESS RELEASE: Hyundai Introduces i30 at Geneva
All-New Entry into the European C-Segment
Styled in
New naming system for European model lines bear i prefix
(March 6,
With the i30 Hyundai introduces a new model range firmly positioned in the mainstream C segment. Styled in the company's Russelsheim Design and
Creative Flair – the exterior
Flowing curves, emphasised by strong character lines highlight the broad stance and long wheelbase of the i30. The clearly defined unbroken waistline unifies the classic proportions. The effect is conservative, yet exiting, giving a dynamic impression of performance and capability.
The pronounced dual intake frontal styling seems to mould effortlessly into the bonnet and A pillar lines. The upsweep of the rear window lines mirrors the lower character line. The harmonic effect creates a distinct and dynamic posture.
The sculpted rear appearance is achieved by a combination of qualified curves that extend the waistline and reflect the curvaceous front and side styling. Every element of the design works in harmony. The seemingly effortless interaction of front and rear light clusters, unobtrusive roof spoiler and superb front proportions, all contribute a powerful sense of proportion and purpose.
Dynamic refinement – the interior
The long wheelbase and generous width of the i30, combined with Hyundai’s acknowledged skill in interior space packaging have produced an interior fully focused upon class-leading comfort, functionality and practicality.
Dynamic refinement has been applied to every aspect, including air management, the light airy ambience, seating comfort and intuitive ergonomics.
The i30 was conceived from the beginning as a driver’s car. The clarity of the instruments, tilt and telescope steering wheel, supportive bucket seats and optimal gearshift positioning are all evidence of this. For extra clarity, LCD technology has been used for the central info display and the instrument panel mounted display and warning lights. Generous directional air vents ensure optimum interior air management. Two-tone interior trim, with metallic soft paint treatment, together with special attention to the upholstery fabrics and materials has produced a vitalising and fresh, highly “European” interior environment.
Blue instrument lighting
Hyundai has adopted LED based blue instrument and minor control lighting throughout their upper market ranges. The advantages are less eyestrain and fatigue under all ambient light conditions, helping to maintain peak driver alertness and vision.
For years now Hyundai have been proving that a car does not have to be large to feel spacious or carry a premium price to offer an intelligent interior. The i30 is just the latest expression of this. Intuitive ergonomics are evident in all of the minor controls. The positive feel of the steering wheel audio/communication switches and column stalks, together with the easy to hand positioning of heating, air conditioning and power windows and mirrors amply demonstrate this. The easy access to sunglasses holders, map pockets and other stowage and storage areas are another Hyundai strength that characterises the i30. Even the positioning and precise feel of the automatic gearshift has been further optimised. All contribute to the reality of a driver’s car.
Seating to inspire superlatives
A car that offers above average sporting appeal must also provide the supportive seating to enjoy it. The front seats and contoured rear seats of the i30 provide long distance comfort and support. Attention has been paid not only to the form, with orthopaedic design input, but also to the stitching and materials used. The result is seating comfort designed to meet and match the very best European ideals.
The ideal integrated interior
The i30’s dimensions at 4,245 mm long, 1,765 mm wide and 1,480 mm high, fit i30 totally to current C-segment expectations. In addition the long wheelbase of 2,650 mm offers superior inside spaciousness, which has received the full force of Hyundai intelligent interior design. The extra space allowed the designers to optimise every aspect it. The result is increased freedom of movement, optimal seat and instrument positioning and increased comfort. Both front and rear legroom and headroom are well above the accepted average.
Rear space with the capacity to convince
The i30 matches above average occupant space with generous, easy access luggage capacity. A useful and fully useable 820mm length 1020mm width and 558mm height in the luggage area gives an impressive 340litres load volume with the rear seats upright. With the rear seats folded flat the load space length and load volume are increased.
Also, as the i30 is a Hyundai, utility and convenience have not been overlooked. As well as the standard luggage cover, a restraining net is optional. Hyundai have always been recognised for their generosity of equipment at all trim levels, and the i30 builds upon that tradition. The range of standard equipment combined with a full selection of reasonable cost extras, allows i30 customers to fully tailor their car to their wishes.
Engines and transmissions
A choice of three petrol, combined with manual or automatic transmission and three diesel power options means the i30 can meet virtually every driving, or geographic powertrain preference. All petrol engines have 16v dohc CVVT and variable inlet technology. All diesel engines can be best described as state-of-the-art and are mated to a manual gearbox.
The i30 offers a wide range of engines. At the entry-level, Hyundai’s new 108PS 1.4l petrol engine offers a sparkling combination of fuel economy and performance with 13.5kg.m torque. A new1.6 engine gives 121PS and 15.4kg.m torque, while the range topping 2.0 offers 140hp with 18.8kg.m torque.
In terms of diesel a new 1.6 CRDi is available in 90PS and 115PS versions, both with 26kg.m torque. At the top end, the 2.0 CRDi puts out an exhilarating140PS with 31kg.m torque. All feature variable geometry turbo charging (VGT), low friction balance shaft technology and high-pressure common rail diesel injection for minimised engine originated NVH.
Transmitting the power
Regardless of advances in automatic technology, manual transmission remains the favourite for European drivers. The 5-speed all-synchro transmission of the i30 has been specifically engineered to match the sporting nature of the car with short throw and really precise shifts.
Suspension and braking match the performance
In any of the five available launch versions the Hyundai i30 offers a dynamic, yet cultivated driving experience. Fitted with MacPherson strut front suspensions and multi-link rear suspension has been adopted to perfectly complement the high design rigidity. Ventilated 10 inch discs front and solid 9 inch rear* with 4-channel ABS and optional ESP* mean the dynamic appearance is matched to real on-road handling control. As regards performance choice, a range of 15, 16 and 17inch alloy wheels, with low and ultra-low profile tyres add visual impact to the sporting dynamics. The result is a car that simply demands to be driven.
Uncompromising safety
Like every other Hyundai, the i30 was safe even before it reached prototype stage. Advanced design systems and sophisticated computer simulation, combined with intensive component testing meant that by the time the real tests
came only conceptual fine-tuning was required. That is typical of the Hyundai approach to safety. It begins on the drawing board, is thoroughly tested by prototype stage, and fulfils every expectation on the road.
Passive safety
The i30 is fully equipped to protect. In terms of passive safety it features dual front, side, and curtain airbags, active headrests, seatbelt pretensioning and seatbelt reminders. Also, as with every Hyundai vehicle, the passive safety features are fully grounded in a state-of-the-art safety structure. This includes deformable zones, occupant protection cell and 3-way load distribution technology. Further rigidity has been achieved with reinforced A-pillars, strengthened bulkhead, front and side members, toughened B and C pillars and full-length side impact protection.
Peace of mind features
Customer expectations in the C category have risen constantly over the past decade. The i30 is equipped to meet them. Active front headrests are optional. The interior rear view mirror is electro chromatic self-dipping (optional) to reduce night driving eyestrain. The heated power exterior mirrors fold electrically to prevent breakage in tight situations. Rear mounted parking sensors that give and audible warning are also optional. That all adds up to extra peace of mind. ABS/ESP 4-channel ABS and deselectable ESP (optional) are standard on the i30 for advanced active safety.
Welcome to Hyundai’s i world
While in the past, names of Hyundai vehicles had been chosen to express the values inherent in or associated with individual Hyundai models, Hyundai is now taking a more holistic approach to its nomenclature. Future vehicle names will display a clearer technology-orientation and have a common core that is easy to understand for everyone.
Hyundai chose an alpha-numerical code that could establish a link between technology and the Hyundai brand’s core values. With the “i”, Hyundai chose the letter that could carry both messages. The letter “i” has a long tradition as an icon for technology products. Furthermore, as a frequently used icon, the “i” is already established across
In addition, the “i” is also part of Hyundai’s brand promise. In the 1990s, Hyundai changed its entire corporate focus, moving away from its original business philosophy of producing “good-bargain” vehicles, to acquire a more sophisticated profile. Hyundai wanted to become more inspiring. Today, the will to “inspire” forms one of the cornerstones of the Hyundai brand. The letter “i” recognizes this fact and transports it to consumers.
The i30 is the first Hyundai to carry the “i” in its name. The number 30 is the numerical equivalent of the letter assigned to the i30’s segment, the European C segment.
i + numerical equivalent of segment letter:
i10 = A segment
i20 = B segment
i30 = C segment
i40 = D segment
i50 = E segment
For future derivatives or special segment models, an additional letter will be added to the i:
i30 CW = C segment cross-wagon
The new nomenclature will be applied only to future vehicles that are sold in
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